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Beijing Hao Er Qi Packaging Machinery Equipment Co., Ltd. was established in 2004, is the main home of foreign famous brands large and small characters Stenciling And dedicated Consumables Of new enterprises. In just a few years, Ho Chi Seoul's total sales from the beginning to the present zero breakthrough in more than six million. To understand the reason of which, Ben Wang visited the Ho Chi specially edited Seoul General Manager Mr. Wang Fujian.

People mouth Wang Fujian Fujian is one of the young, dynamic, enthusiastic, smart, wise, without the slightest posture. Eyes see, the fruit of non-virtual mass. It is very relaxed in a comfortable atmosphere, Wang tells us is not a big development has been very rapid course of development of Ho Chi Seoul. Hao Qi Er

Wang, general manager of Fujian The source of the high sales: the perfect quality and perfect Service

Company since its inception, Wang will understand: the perfect product quality and perfect after-sales service support the company's long-term development of two primary conditions, both checking each other, are indispensable. Quality, Hao Qi Er Proxy Has been by Mashi, Meredith Jie, Domino and other world-class brands large and small character inkjet printer and special supplies, is bound to bring the advantages of international brands of quality assurance. Hao Qi Er the full range of ink sales, high quality, easy to use, machines do not have to do emissions, cleaning, adjustment can be added to use, without any wastage.

Services, Wang said: "Customers are our God is our to serve. Products sold, does not mean the end of sales, on the contrary it is a start. Only good after-sales service can seize hold back our customers. "Hao Qi Er has an experienced and skilled team of maintenance engineers inkjet printer, follow the" after receiving the repair response within 24 hours "service speed, can provide technical services to customers in a timely manner and technical advice. Strong technical force is one of the advantages Ho Kee Seoul.

Because Ho Chi Fall consignment products excellent quality, good service, and to pursue the sale of the principle of small profits, not only for many, many, such as niulanshan, Erie Old customers, but also digging through some old customers to the many new customers. According to Wang describes, many of their customers used the Ho Chi Fall in sales of products, not only will continue to maintain cooperation, but also help them on a number of new customers. This also proves the reverse Qi Hao won the hearts of Seoul's quality and service.

Domestic Coding: will anti-Ge foreign products flooding the domestic market situation

Reference to the views of domestic inkjet printer, Wang said frankly said: "Although the number of domestic customers now prefer to use foreign inkjet printer, I think that sooner or later will replace the national brand of foreign brands. The current domestic and international brands The gap is not up to a certain component parts requirements, prone to minor defects. but the quality requirements in the market for inkjet printer and an encouragement to continue to improve, domestic manufacturers will accelerate the speed of self-improvement and development, thus further reducing their quality products and international brands on the machine the gap. similar in quality, price concessions than many of the premise of international brands, domestic brands will dominate the domestic market. domestic customers have no reason not to choose their own products. "

Looking Hao Qi Er: diversification of the future perfect Hao Qi Er

the rate of growth enough to bring happy and pleased, in 2005 total sales of 450 million in 2006 reached 6 million so far are much higher than expected.

But stalled over the status quo would mean retrogression. Ho Chi Seoul does not stop in front of some accomplishments, Wang General told us: Ho Chi Seoul is currently planning a new product agency Heat Transfer Machine. The quality of the machines in product tracking and Security Aspects can play a good role, the prices ranging between tens to hundreds of thousands. Heat transfer machine now is very popular in foreign countries, the domestic market are more scarce, so the prospects should be very good. In addition, the Ho Chi Erming in Shandong also plans to establish branch expansion.

30-minute interview on the way over. It should be said, the young Ho Chi Seoul present small-scale, but we firmly believe that such a young and dynamic and thoughtful leader, led by Ho Chi Seoul will be able to take a good strong way. I want to comment

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It is reported that the unique style of Wing-lok, Shanghai is also the expansionist ambitions of its hidden sound development plans, close to 51 days of gold consumption, Paradise is launching a new expansion of offensive, in Guangzhou, Foshan, Zhuhai, Zhongshan, four to five stores will be the same open. Paradise general manager of Guangdong Huang Minjia said on May 1, Paradise will be released in the prime business, Haizhu District, Guangzhou, the largest professional home appliance store??? Paradise South store, will shop again under the large amount of money to build this second "Grandview Plaza" style flagship store.

1 flagship store large amount of money to build South

Guangdong Yongle year 51 of the "big ticket" is located in Haizhu District of Southern prime commercial shop opened. Huangmin Jia said the Paradise as a national professional

Home appliance chain Enterprise, since 2004 in Guangzhou market, on to complete products, perfect service, competitive prices is widely recognized by consumers.

As of March 2005, Paradise has opened eight stores in Guangzhou, following the January Wing-lok, Grandview Plaza, Tianhe store opening, May 1, Paradise will be released in the prime business, Haizhu District, Guangzhou, the largest professional appliance store??? Paradise Gangnam.

It is reported that South Avenue, Paradise Road South shops in the total business area of more than 10,000 square meters, easily accessible from the Metro Line South Station exit just 20 meters away, 12 bus lines inserted and had. Around the country currently has 10,000 commercial plaza, Carrefour, Trust-Mart, McDonald's entered, Jusco department store is also under construction.

Huangmin Jia said the store to celebrate the grand opening of South, and to thank customers for one year, Guangzhou has the support of the Guangzhou Yongle, Paradise will be held in the city for the "electrical

Carnival "The series of activities, especially organized thousands of well-known brand, operating nearly ten thousand varieties, the total value of nearly 10 million of favorable consumer product feedback, Wing-lok, also promised to provide consumers with the most affordable price and most professional security service.

2 chain of the struggle to suppress traditional channels

"Paradise in Guangdong markets than in

States United States , Suning One step too late, however, the difference between before and after the advantages and disadvantages. "Huang Minjia that Yongle was entered, than the other home appliance chain to better understand and become familiar with the Guangdong market demand, and then targeted expansion, from this perspective is the cost of reduced investment returns.

Guangdong Paradise for calm before the stage, Huang Minjia considered to be in high-speed expansion of the full gestation period, once implemented, very relaxed hands and feet only. However, he constantly stressed that the current appliance sales in the Guangdong area, seemingly not killing Tianhundian Gome, Suning, Yongle chain such dispute, in fact, only appearance, in essence, the traditional home appliance channel suppression. "Currently, three major chain together might have accounted for less than 40% market share in Guangdong, 60% of the traditional chain of stores to be open space." Huangmin Jia said the chain in the new round of expansion, next year, the Guangdong home appliance half of the market may have won few chain.

3 annual targets for the two "double"

Huangmin Jia said the 2005 target is "sales double, double the number of new stores", sales of 800 million yuan from the impact of 2 billion yuan last year, the number of new stores will reach 25 or so.

In regional distribution, the Huangmin Jia said that this year continues to strengthen the downtown Paradise made forces, and will extend to the core city locations around the town market, completed in Guangzhou, Foshan, Shenzhen, Dongguan, Huizhou, Zhongshan, Zhuhai , Jiangmen complete network layout. Which, in Guangzhou and Shenzhen will be about 15 new stores in other cities will be secondary to open 10 more. Huangmin Jia said the operation focused on Paradise "single-winning shop efficiency", and strive to increase the overall effectiveness of a single store 30%.

The core of the Guangzhou Appliance Retail Market, Huang Minjia that about 80 billion overall size of annual sales, per store sales of more than 100 million yuan, should be able to accommodate about 60 chain stores. Huangmin Jia said the Paradise next three years intends to open in Guangzhou about 15 to 20 stores, targets 30% market share.

And the Guangdong market, Yongle planning is the layout of 60 stores, 30% also strive to share. He believes that Gome and Suning are taken at the national branch network layout, Wing-lok, the main attack Shanghai and Guangdong, Jiangsu and Zhejiang are two blocks to form a "dumbbell-shaped layout," which is the Yongle focus areas, focusing on a single shop-effective strategy for expression .

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